Skills & Competencies for Healthcare Sales/Marketing Coordinator

Healthcare Sales/Marketing Coordinator job profile

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JOB SUMMARY for Healthcare Sales/Marketing Coordinator

Coordinates marketing and sales for a healthcare organization.

JOB RESPONSIBILITIES for Healthcare Sales/Marketing Coordinator

Prepares marketing plans for increasing patient acquisition and develops leads through contacts with community organizations, hospitals, and other referral sources. May be responsible for coordinating contract negotiations with hospitals and insurance companies.

Healthcare Sales/Marketing Coordinator SALARY RANGE

BASE 50%
$70,205
TOTAL 50%
$70,224
Job Level
P01
Job Code
SM15000473
Education/Degree
Bachelor's Degree
Reports To
Manager or Head of a Unit/Department

Healthcare Sales/Marketing Coordinator Skills and Competencies List

Proficiency Levels and Behavioural Indicators
Salary.com identifies five increasing levels of proficiency for each skill/competency. Some jobs require only a relatively low level of proficiency in each skill/competency, while other jobs will require a more advanced level of proficiency in the same skill/competency. These levels rate the degree of proficiency (skill level, expertise) we expect the incumbent to perform in the given skill/competency for the given job. Note that we intentionally do not associate timeframes or years of experience in performing the skill/competency because that can be misleading. Proficiency levels identify what the incumbent knows and can do rather than how long they have been doing it. Also, note that the proficiency levels are cumulative, e.g., a level 4 proficiency implies the ability to perform all the behaviors at the lower levels.
Check each Healthcare Sales/Marketing Coordinator skill and competencie below to view definitions.
JOB FAMILY COMPETENCIES CORE COMPETENCIES
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8 general skills or competencies (Job family competencies) for Healthcare Sales/Marketing Coordinator

1 Job Family Competencies – Marketing Communications
Proficiency Level -2
Skill definition-Using different channels, tools, and media to convey messages about the products and the brands to its target markets.
Level 1 Behaviors
(General Familiarity)
Lists basic functions and features of marketing communication tools.
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Level 2 Behaviors
(Light Experience)
Selects an appropriate marketing channel to communicate with target markets.
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Level 3 Behaviors
(Moderate Experience)
Implements marketing communications strategies to maintain brand consistency on every channel.
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Level 4 Behaviors
(Extensive Experience)
Leads communications initiatives to ensure accurate conveyance of brand message to the target market.
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Level 5 Behaviors
(Mastery)
Generates strategic marketing communication plans to ensure successful product launching.
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2 Job Family Competencies – Marketing Function
Proficiency Level -2
Skill definition-Comprising of a set of marketing activities that are aimed to reach target customers and influence their buying decisions.
Level 1 Behaviors
(General Familiarity)
Names commonly used tools and technologies in marketing functions.
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Level 2 Behaviors
(Light Experience)
Tracks marketing efforts across our business by using industry-specific software.
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Level 3 Behaviors
(Moderate Experience)
Utilizes advanced marketing tools to increase our social media engagements.
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Level 4 Behaviors
(Extensive Experience)
Provides input on financial and resource aspects of the plan to improve customer retention.
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Level 5 Behaviors
(Mastery)
Generates strategic action plans to market our products to the target audience effectively.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

7 soft skills or competencies (core competencies) for Healthcare Sales/Marketing Coordinator

1 Core Competencies – Attention to Detail
Proficiency Level -2
Skill definition-Executing and completing a task with a high level of accuracy.
Level 1 Behaviors
(General Familiarity)
Lists the traits of an employee showing great attention to detail.
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Level 2 Behaviors
(Light Experience)
Utilizes specific approaches and tools for checking and cross-checking outputs.
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Level 3 Behaviors
(Moderate Experience)
Uses tools to organize and monitor work progress.
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Level 4 Behaviors
(Extensive Experience)
Manages training to improve staffs' concentration and attention to detail.
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Level 5 Behaviors
(Mastery)
Learns from previous works' strengths and weaknesses to guide new projects.
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2 Core Competencies – Initiative
Proficiency Level -2
Skill definition-Taking decisive action and initiating plans independently to address problems, improve professional life, and achieve goals.
Level 1 Behaviors
(General Familiarity)
Lists ways how to take the initiative in professional or personal life.
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Level 2 Behaviors
(Light Experience)
Utilizes available tools or approaches for increasing knowledge of self-motivation.
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Level 3 Behaviors
(Moderate Experience)
Uses problem-solving skills to tackle the issues and challenges without asking for help.
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Level 4 Behaviors
(Extensive Experience)
Takes calculated risks because of orientation to action.
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Level 5 Behaviors
(Mastery)
Works to create a climate that values drive and initiative.
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3 Healthcare Sales/Marketing Coordinator - Skill and Competency
Proficiency Level - 3
4 Skill and Competency - Healthcare Sales/Marketing Coordinator
Proficiency Level - 4
5 Competency for - Healthcare Sales/Marketing Coordinator
Proficiency Level - 5

Summary of Healthcare Sales/Marketing Coordinator skills and competencies

There are 0 hard skills for Healthcare Sales/Marketing Coordinator.
8 general skills for Healthcare Sales/Marketing Coordinator, Marketing Communications, Marketing Function, Product and Technical Knowledge, etc.
7 soft skills for Healthcare Sales/Marketing Coordinator, Attention to Detail, Initiative, Effective Communication, etc.
While the list totals 15 distinct skills, it's important to note that not all are required to be mastered to the same degree. Some skills may only need a basic understanding, whereas others demand a higher level of expertise.
For instance, as a Healthcare Sales/Marketing Coordinator, he or she needs to be proficient in Attention to Detail, be proficient in Initiative, and be skilled in Effective Communication.

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